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C2CRM Wins ISM 'Top 15' Award for Fifth Consecutive Year

source: author:time:2007-08-21
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ClearC2, Inc.'s C2CRM was selected by ISM Inc., Customer Relationship Management (CRM) strategic advisers and software reviewers, as a Top 15 CRM Enterprise and Small & Medium Business Software Awards for 2007. This is the fifth consecutive time that ISM has selected Clear to ISM's Top 15, and the fourth consecutive year that C2 was recognized a Top 15 award winner in both categories.

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"The Top 15 CRM Awards, which serve as the standard for comprehensive CRM software, have evolved since 1990--when ISM began the Awards--to be the industry benchmark," said Barton Goldenberg, founder and president of ISM. "The Top 15 winners represent the best and most comprehensive CRM software serving internal and external customers with features ranging from predictive modeling to Web 2.0 to access to handheld/wireless devices."

C2CRM was chosen after intensive testing by the ISM Software Lab at its Bethesda, Md.-based headquarters. Each package was rated according to 217 selection criteria, including 103 business functions, 52 technical features, 36 implementation capabilities, 9 real time criteria and 17 user-support features.

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Clear C2, Inc. is to be praised for obtaining the Top 15 honor for the fifth consecutive year as ISM's software selection process is strenuous and comprehensive," said Goldenberg. "Clear C2, Inc. is a leader in the CRM industry." The Top 15 selections are featured in ISM's 15th edition of The Guide to CRM Automation and in a Top 15 CD available at (www.ismguide.com).

ABOUT ISM

Founded in 1985, ISM Inc. offers strategic advisor services to organizations planning and implementing Customer Relationship Management (CRM) and eCustomer initiatives. ISM publishes the annual The Guide to CRM Automation and Top 15 CRM software Awards/Reviews. Barton Goldenberg, founder and president of ISM, authored CRM Automation published by Prentice Hall and is a columnist for a number of publications, including CRM Magazine and Sales & Marketing Management Magazine. ISM private sector clients include AAA Mid-Atlantic, ExxonMobil, IBM, McGraw-Hill, Nike, Pepsico and United Way of America and United Way of Toronto; ISM's government clients include the Department of Defense and the US Postal Service.

ABOUT CLEARC2

ClearC2, Inc., was founded in 1993 focusing on delivering and publishing customer driven technology solutions. Accessible to everyone in the organization via the Web, offered as both an OnPremise and SaaS solution, C2CRM provides instant access to critical customer and prospect related information. While 100% web based, C2CRM also provides 100% off-line capabilities, which is ideal for companies with remote sales forces. The benefits of C2CRM can be realized across practically every area of a business. Clear C2 is strategically aligned with IBM and is located in Coppell, Texas.

 




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